The internet is full of nasty comments about the Eurovision winner. A few will criticise the music or lyrics but, given the average level of songs broadcasted all year round, this doesn't stand for a second… and then we get to the heart of their problem: hating anything that might challenge the status quo, or simply not validate one's own choices or preferences.
That someone might not particularly like the lyrics, the music, the looks, is a personal preference. Such a preference doesn't become legitimate just because one has it: liking young kids doesn't make pædophilia legitimate, skilful or wholesome… Hating different skins than yours doesn't make racism legitimate, skilful or wholesome… And hating transvestites doesn't make discrimination against LGBT legitimate, skilful or wholesome!
Clinging to a preference (let's be clear: hardly a wholesome choice, merely the results of conditioning) in order to ascertain some sense of identity is a never-ending battle. To identify with a preference is a recipe for suffering, by rejecting reality as it is, by wanting the world to conform to one's prejudices.
Maybe some people are not yet ready for the teachings on 'selflessness'… about their own selflessness, and about others'.
But then some haters are so ignorant that they cannot even discern between transvestites and transsexuals, and then confusing even further with homosexuals (as if dressing preferences had necessarily to do with gender identity, and as if gender identity had to do with sexual orientation…). That's not even a preference at that point, that's plain, blind stupidity and blatant ignorance.
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If you have this sort of opinions, you're not ready to understand what Buddhism teaches, neither the 'philosophy' (impermanence, selflessness, suffering) nor the 'practice' (compassion, loving-kindness, sympathetic joy, equanimity…)!
If you could observe your reactions without identifying with them, questioning which ones were skilful and which ones were just unwholesome prejudices, then you're on the Buddhist path! To cease ignorance (preferences, prejudices, biases that don't let you respond freely) starts with seeing ignorance for what it is —rather than deluding yourself that your preferences are legitimate or represent how the world 'should' be.